Universal and Crosswalk Acquire Twice Concert Film for Global Release

Universal and Crosswalk Acquire Twice Concert Film for Global Release

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K-pop group Twice will bring their “This Is For” world tour to the big screen starting February 5, 2027, Variety reported.

The film, titled “Twice: This Is For… You,” captures the nine-member group performing at London’s O2 Arena. Beyond the concert footage, the production includes exclusive behind-the-scenes access to the members: Nayeon, Jeongyeon, Momo, Sana, Jihyo, Mina, Dahyun, Chaeyoung, and Tzuyu.

Bleecker Street’s event cinema division, Crosswalk, has acquired the rights for the film’s release in the United States and Canada. Meanwhile, Universal Pictures Content Group will handle international distribution.

The acquisition follows a successful pattern for both Crosswalk and Universal Pictures Content Group. Earlier this year, the partners distributed “Stray Kids: The dominATE Experience,” a concert film featuring the global K-pop group Stray Kids.

“Following the incredible response to ‘Stray Kids: The dominATE Experience,’ we’re delighted to continue our partnership with Crosswalk and Live Nation to bring another world-class K-pop experience to cinemas and give fans around the world the opportunity to experience it together on the big screen,” said Helen Parker, executive vice president of Universal Pictures Content Group.

The film is produced by Live Nation Studios and features a directorial team including Paul Dugdale and Hannah Lux Davis. Dugdale previously directed “Stray Kids: The dominATE Experience,” “Adele: One Night Only,” and “Taylor Swift: Reputation Stadium Tour.” Davis is known for her work on Ariana Grande’s “thank you, next” and ADELA’s “Nicole Kidman.”

Since forming under JYP Entertainment in 2015, Twice has become one of the best-selling K-pop recording artists of all time. Their commercial footprint in the United States is evidenced by a No. 1 hit on the Billboard 200 and seven consecutive top 10 entries on that chart.

The group’s industry standing is further supported by RIAA certifications, including two Gold and one Platinum certification. This level of mainstream success provides the momentum for a high-profile theatrical release.

“Twice are a truly global phenomenon, and ‘This Is For… You’ captures everything that makes their live performances so special,” said Helen Parker.

The move to theaters allows the group to reach a massive global audience through a shared communal experience, rather than through individual digital streaming alone.

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