MuleHide Appoints Justin Maitland as Southern Virginia Territory Manager

MuleHide has appointed Justin Maitland as the new territory manager for Southern Virginia, according to a report from Roofing Contractor.

Maitland will serve as the primary point of contact for customers throughout the southern Virginia region. His coverage includes several major hubs, specifically Virginia Beach, Chesapeake, Richmond, Norfolk, Newport News, Hampton, and Suffolk.

The move positions MuleHide to deepen its engagement with local roofing professionals. Maitland’s role involves ensuring project efficiency and adherence to technical specifications while collaborating with contractors and ABC Supply Co. Inc. branch teams to address property owner roofing requirements.

A native and current resident of Richmond, Maitland brings a deep familiarity with the regional market to the low-slope roofing manufacturer. He joins MuleHide following a tenure at ABC Supply, where he worked as an outside sales associate at one of the company’s Richmond-based branches.

His professional background in the building products sector spans several years and multiple organizations. Before his time at ABC Supply, Maitland worked for Mid South Marketing in Richmond for a decade, where he developed his initial sales skills. He also previously served as a sales representative for Johns Manville Commercial Roofing Systems.

Maitland is an alumnus of Virginia Commonwealth University in Richmond.

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The appointment highlights MuleHide’s strategy of utilizing local professionals who possess established networks within the construction and design communities. By placing a Richmond local in this leadership role, the company aims to streamline communication between manufacturers, suppliers, and the contractors performing the physical labor.

“Justin has built strong relationships throughout southern Virginia, partnering with contractors to support their business and project needs and working closely with architects and design professionals to secure specifications on upcoming projects,” said Mid-South Region Director John Pantesco.

Beyond direct sales and relationship management, Maitland is tasked with the technical development of the local workforce. His responsibilities include providing ongoing product, technical, and sales training for both independent contractors and ABC Supply associates.

This focus on training suggests an emphasis on the technical complexities of low-slope roofing systems, which often require specific installation protocols to ensure long-term durability and weatherproofing.