Omaha Supernovas Unveil New Pink Jersey and Local Headquarters

“Our new headquarters reflects our confidence in that future and our commitment to building it here,” said Supernovas Founder & Owner Danny White.

The Omaha Supernovas announced a sweeping set of hometown initiatives on Friday, Nov. 13, anchored by a new pink “Home of the Heartland” alternate jersey, revamped Omaha-centric social branding, and the franchise’s new headquarters at the Waterford Building in west Omaha.

The milestones arrive as the professional volleyball franchise prepares for its fourth season in 2027, leaning heavily into regional identity as ticket buyers span 40 states and fans travel from more than 180 Nebraska cities and towns.

The newly unveiled jersey weaves local geography directly into the fabric, featuring shoulder detailing that mirrors the cross pattern of the Omaha flag and side panels tracing the silhouette of the Bob Kerrey Pedestrian Bridge.

An expanding star pattern near the bottom represents the wider fan base supporting the team across the region. That same symbolism anchors the jersey’s arm sleeve, which pairs a single star for Omaha with a connecting bridge motif.

“This jersey tells the story of the city we’re proud to represent and the fans who have made the Supernovas part of their lives,” said Supernovas Team President Amanda Sjuts.

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To celebrate the launch, the franchise collaborated with Omaha Parks & Recreation to illuminate the Bob Kerrey Pedestrian Bridge in team colors starting Friday evening.

“Our new headquarters gives that connection a visible home, and lighting the bridge gives Omaha another way to feel apart of our team,” Sjuts added.

Located at 18881 W. Dodge Road, the Waterford Building headquarters will feature prominent, illuminated exterior signage along the West Dodge corridor. The office space establishes a central hub for the daily operations supporting athletes, partners, and the surrounding community.

The franchise’s digital presence is also getting an overhaul ahead of 2027, incorporating visual nods to local landmarks such as historic Burlington Station and The Durham Museum into everyday social media branding.

Since their inaugural season, the Supernovas have participated in more than 600 community events, a local footprint the organization aims to expand as the 2027 season approaches.