A former Marine and a Nashville country singer are building one of the fastest-growing apparel print shops in Maine.
For the first two years of operation, the business was flying blind without clear insight into its financial numbers.
During the initial phase, the founders could not tell if individual jobs were profitable or losing money. Because they were community-centric and wanted to help other small businesses, they were taking on jobs that lost money and effectively giving away the farm.
The operational trajectory shifted after the founders encountered a Minnesota-based entrepreneur named Nick at trade shows over time. Nick started a company called Print Profit, offering a platform that the Maine shop integrated into its systems.
The platform provides a real-time glimpse into the profitability of every single job and service type. Whether handling embroidery, screen printing, promotional products, laser work, or DTF transfers, the operators can now examine each assignment to determine the exact requirements for staying in business and generating revenue.
With the new platform in place, the shop has moved away from a scenario where it could have spent 15 years spinning its wheels for minimal profit while leaving employees stressed from a lack of sound direction. Instead, the team is investing back into the company and its people.
The founders’ connection to the Print Profit creator extends beyond software integration. One of the operators noted plans to travel to Minnesota for a four-day gathering involving 12 other screen shop operators at a beautiful Airbnb located outside Minneapolis.