Samsung Launches Galaxy Z Fold8 and Flip8 With Record Pre-Order Surge

Samsung has officially launched its new Galaxy Z series and Watch lineup worldwide, with pre-orders for the new lineup having increased by more than 30% compared with the previous generation. Available through carriers, retailers, and Samsung stores, the devices began sales on August 7, 2026, featuring three distinct foldables and advanced health management wearables.

Worldwide Rollout and Pre-Order Surge for Samsung Galaxy Z Fold8 and Flip8

Samsung Electronics has officially launched its latest mobile hardware ecosystem worldwide with sales beginning August 7 in select markets before expanding globally. Built on seven generations of foldable innovation and consumer insight, the new release spans three distinct foldable form factors alongside upgraded Galaxy Watch wearables. Samsung reports that pre-orders for the new lineup have increased by more than 30 percent compared with the previous generation, earning the devices the title of Highest Ever Pre-Order, according to Samsung.

Color preferences varied across the lineup during the pre-order window. Graphite emerged as the most popular color overall for the Galaxy Z Fold8 Ultra and the standard Fold8, while Pink led pre-orders for the Galaxy Z Flip8. Meanwhile, younger buyers on Samsung.com aged 15 to 34 gravitated toward exclusive online options, choosing Green Shadow for the Fold8 Ultra, Pistachio for the Fold8, and Mint for the Flip8.

Carrier Promotions and T-Mobile Free Phone Deals

Under the carrier’s Samsung Galaxy Z Fold8 on Us offer, new and existing customers can acquire the standard Galaxy Z Fold8 for free—representing a $1,900 saving—via device trade-in on the Experience Beyond plan.

For users prioritizing screen real estate, the larger Galaxy Z Fold8 Ultra is available for $200 with an eligible device trade-in, down from its regular price of $2,100-plus. Buyers who prefer not to trade in a device can still secure $1,100 off the Ultra by activating a new line. Meanwhile, the Galaxy Z Flip8 is priced at $100—reflecting a savings of $1,100—with a new line or eligible trade-in on either the Experience More or Experience Beyond plans.

Engineering the Fold8, Ultra, and Flip8 Hardware

The standard Galaxy Z Fold8 introduces a fresh form factor with display ratios designed to move naturally through daily tasks, spanning quick messaging on the wider cover screen to an immersive 4:3 main display for reading and gaming. Incorporating Flex Titanium technology, the device achieves a slimmer display structure with reduced crease visibility over time while weighing in at 201 grams—making it Samsung’s lightest foldable yet. Productivity is bolstered by Gemini Notebook, which aggregates notes, recordings, images, and files into a single workspace.

The Entire Samsung Galaxy Z Fold8, 8 Ultra, Flip 8, Watch 9, Ultra 2, and Galaxy Glasses Presenta…

Samsung Galaxy Z Fold 8 Release Date and how to get phone free with T-Mobile plan — Photo: The Hollywood Reporter

Stepping up in size and capability, the Galaxy Z Fold8 Ultra brings an expansive 8-inch main workspace and an upgraded camera system tailored for creative workflows. Its 200 MP main camera now supports High Dynamic Range in 200 MP mode, accompanied by a new 50 MP ultra-wide camera. The Ultra houses a 5,000 mAh battery, supports 45W Super Fast Charging, and utilizes an expanded graphite cooling structure inside a profile measuring 4.1 mm when unfolded and 215 grams.

The Galaxy Z Flip8 focuses on portable self-expression, pairing a reimagined FlexWindow with a 50 MP camera, ProVisual Engine, and FlexCam capabilities. Across the entire new Galaxy Z generation, features like Dual Recording capture simultaneous reactions, while My FanCam automatically tracks and reframes selected subjects.

Snapdragon Wear Elite Power and Advanced Health Tracking on Galaxy Watch

The wearable ecosystem expands with the introduction of the Galaxy Watch Ultra2 and Galaxy Watch9, both powered by the Snapdragon Wear Elite Platform to deliver continuous health tracking alongside improved battery life and comfort.

Samsung Launches Galaxy Z Fold8 and Flip8 With Record Pre-Order Surge — Photo: Samsung

Built for outdoor high-performance users, the 47 mm Galaxy Watch Ultra2 features an 800 mAh battery, a display reaching up to 5,000 nits of brightness, shock-resistant titanium casing, and dedicated Trail Run tracking modes. It carries an IP69K rating, 10 ATM water resistance, and EN 13319 certification.

The Galaxy Watch9 serves as an everyday health companion in 40 mm and 44 mm aluminum sizes, offering a design optimized for 24/7 sleep and activity tracking, up to 3,000 nits of screen brightness, and metrics including Vitals, Heart Health Score, Daily Cardio Load Fitness Index, and Hearing.