Sixty-eight thousand students, more than 668,000 living alumni, 29 NCAA-sanctioned sports, and a department that has won more than fifty national championships across thirteen sports. That is the scale of the job now open at the University of Michigan, where ZRG Partners reported on November 4, 2026 that the university is searching for its next Director of Athletics under a brand-new organizational model that separates competitive leadership from revenue generation.
The search comes at a sensitive moment for Michigan Athletics. The posting, published through ZRG Partners, references a July 2026 internal athletics culture review, an ongoing internal investigation, and active litigation — challenges the university says it is weighing recommendations to address in order to strengthen integrity, accountability, compliance, and organizational effectiveness. Whoever gets the job will take over a department facing scrutiny and a shifting environment.
The New Model: One Leader for Championships, Another for Revenue
The most striking detail in the posting is structural. Michigan is splitting the traditional athletic director role into two distinct executive positions. The Director of Athletics will concentrate on competitive excellence — student-athlete health and wellness, academic achievement, coaching, compliance with NCAA and Big Ten rules, budgets, and facilities — while a separate commercial leader, yet to be named, will own monetization strategy, revenue generation, and business operations.
Under this arrangement, the AD will not manage day-to-day revenue-generating activity. Instead, the two roles are designed as complementary partners, both anticipated to report to the University President. As the posting puts it, echoing a phrase familiar to Michigan faithful:

“You can’t have one without the other.”
ZRG Partners described the split as a way to let the AD “concentrate on being the AD” — leading people, programs, and the competitive mission — while a specialist commercial team maximizes revenue opportunities. The university frames the move as a response to the increasing complexity of Division I athletics, including possible unprecedented shifts in federal policy.
What the Next AD Will Actually Do
The responsibilities listed in the posting read like a full portfolio. The AD will serve as the department’s principal leader on competitive excellence, drive championship-caliber men’s and women’s programs grounded in integrity and accountability, and prioritize student-athlete well-being, safety, academic success, and holistic development. The role also covers financial stewardship — budget development, resource allocation, operating expenses, and capital planning — plus facility planning, compliance with federal, state, NCAA, Big Ten, and university rules, and Michigan’s primary representation in media, conference, and NCAA matters.
Michigan is using search firm ZRG Turnkey to assist with the search for a new athletic director. President-elect C. Cybele Raver will lead the search along with current president Domenico Grasso. The timeline will be interesting. Warde Manuel departs at the end of the year.
Qualifications are steep: a bachelor’s degree required, an advanced degree or equivalent experience preferred, and at least ten years of leadership experience in sports, entertainment, or a related industry. Michigan is welcoming candidates from intercollegiate athletics, professional sports, and sports-adjacent industries who bring commercial acumen and a growth mindset — but the posting stresses the AD must also be a hands-on, day-to-day operational leader aligned with the university’s institutional priorities.
The search also comes with explicit values attached. The university says it is looking for a leader whose values match the standards set by its student-athletes, including commitment to integrity, teamwork, and excellence, and it lists gender equity and institutional integrity among the commitments expected of the hire.
#Michigan has begun its search for a new AD today. President-elect C. Cybele Raver leading the process in partnership with current U-M President Domenico Grasso. They also retained ZRG Turnkey to assist.
A Department Reckoning With Itself
Context matters here. The posting does not hide the recent turbulence: it directly references the internal investigation, the July 2026 culture review, and ongoing litigation, noting that the university is considering whether and to what extent to implement the review’s recommendations.
Michigan’s institutional weight gives the search national significance. Founded in 1817, the university describes itself as the nation’s top public university and an aspirational model for educators worldwide, with alumni spanning business, government, education, health care, engineering, technology, the arts, and sports. A leadership change at this scale ripples through the Big Ten Conference and the broader college sports economy, where revenue, media rights, and athlete compensation are being renegotiated at every level.
The Governance Question Still Open
What is not yet known is the exact structure and governance model. ZRG Partners’ posting states plainly that while both new roles are anticipated to report to the University President, the precise arrangement has yet to be determined — and the university is still attracting and supporting an accomplished commercial leader to fill the other half of the split. Until that structure is set, the balance of power between the AD and the commercial chief remains one of the defining unanswered questions of this search.
The next Director of Athletics must guide Michigan Athletics as college sports change, ensure top performance in both sports and academics, and work with a business leader under a new structure that separates competitive and revenue teams.