Wyoming Athletics Launches Light Up Laradise Fan Experience

Wyoming Athletics will host a first-of-its-kind fan experience titled “Light Up Laradise” on Friday, Nov. 20, during a home game against New Mexico at War Memorial Stadium.

The initiative aims to create an electric atmosphere as the Wyoming Cowboys face the nationally ranked Lobos at 7 p.m. According to University of Wyoming Athletics, the event is designed to transform the stadium into a synchronized light show using interactive technology.

Every fan in attendance will receive a complimentary LED wristband. These devices will illuminate and change colors in coordination with the stadium’s music, videoboards, and in-game entertainment to create a coordinated visual display throughout the venue.

The “Light Up Laradise” program is part of a broader effort by the athletic department to unite the University of Wyoming, its students, alumni, and supporters. The university aims to use this high-stakes matchup to build momentum for the football program.

Wyoming enters the game riding a four-game winning streak and is officially bowl eligible. The team also maintains an undefeated record at home this season, making the Friday night matchup a major event for the Laramie community and the state at large.

University of Wyoming Athletics announced several other promotions to accompany the light show:

A glow-in-the-dark “Script Laradise” T-shirt toss, with 1,000 shirts available to lucky fans.
A Cowboy Joe Club Thunderstick Giveaway for the first 1,000 fans who visit the club’s tailgate tent before kickoff.
The distribution of interactive LED wristbands to every fan in the stadium.

For the local economy and the university, the game represents more than just a conference matchup. With the team undefeated at home and bowl eligibility secured, the demand for tickets is expected to be high as fans look to capitalize on the current winning streak.

The matchup against a nationally ranked New Mexico team provides a critical opportunity for the Cowboys to solidify their standing in the season’s postseason conversations. The “Light Up Laradise” experience serves as a tactical move to maximize home-field advantage by increasing crowd engagement through synchronized visual elements.

University of Wyoming Athletics is encouraging supporters to secure tickets early to participate in the Friday night event under the lights.